Why bother using Twitter?

By claire |

So, now you know what Twitter is and how to use it. Great!  But WHY should you use Twitter? Of all the social media platforms out there, why should Twitter be at the top of your list? Here are three quick reasons why to use Twitter. 1. Twitter is Everywhere! A common misconception is that […]


Twitter: How to Optimize your Brand

By Perks |

“I googled it” – I bet you $10 that you’ve heard that phrase before.   Google’s search engine has become such a large part of our lives it has become a noun. When you need to search for something on the Internet you head straight for Google right? Wrong! According to many, Google may well […]


Twitter 101: The Basics of Tweeting

By Perks |

Twitter? What’s that?   If you are asking yourself this question then you must have been living under a rock for the past few months. But that’s okay – we’ll get you up to speed and no one will ever know your recent abode. Twitter is THE new social media tool about today. I know I […]


Twitter’s “Sexiest Man Alive”

By claire |

Last Tuesday, Actor Hugh Jackman (of X-Men fame) announced via Twitter that he plans to donate $100,000 to an individual nonprofit organization.  Here’s the catch, he’s going to choose the organization based on how Twitter users leverage their 140-character Tweets to describe their favorite cause. For those of you who have been living under a rock, […]


Come Tweet With Us!

By Perks |

This week, the Perks Consulting team headed over to the Marriott Marquis hotel for the ECA/OBOW New York convention – a bi-annual meet-up for all the fitness gurus, well-being fanatics and health specialists. With as many as sixty presenters workshopping and hosting classes, the four day event was buzzing to be sure. So what were […]