Link in to a whole new network!

By claire |

Linkedin is based on a simple philosophy, “Relationships matter.” In today’s competitive and tough economic landscape, it has become more important than ever to maintain and cultivate your relationships. Linkedin is considered to be the #1 social media platform for professional networking. Launched in 2003, Linkedin has grown into an online network that only a […]


Facebook: Building your Brand Online

By claire |

Social networking is on everyone’s lips nowadays. No wonder. Not since the Internet took over people’s minds, money and time have we seen such a boom in the world of social and business networking. Social media is free and for everyone. What differs though is how people choose to utilize the social media platforms. Take […]


The Aftermath: Post-Networking Event Follow Up

By claire |

So, you did your research and attended a networking event that you were well-prepared for. What’s next? Networking doesn’t stop when the cracker plate is empty and everyone has gone home. The steps you take after a networking event are an essential part of effective networking. Next time you return from a networking event, follow […]


So, you’re at a networking event. Now what?

By claire |

We all hear that networking is the key to success in business. Who you know  in a room is often more important than who you are. For that purpose, networking events have become a weekly staple for most businesses. However, many people feel intimidated at the thought of walking into a room full of people […]


How to Choose the Right Networking Events

By claire |

When considering what networking events to attend it is important to be strategic in order to garner the results you seek. First of all, you must identify what kind of people you are hoping to connect with. What are your goals? What do you want to get out of the event? What people are you […]


Get in your customers’ inbox!

By claire |

Direct mailing marketing campaigns are quickly becoming a thing of the past. With the evolution of the digital world, people are spending hours upon hours each day in their email accounts and emailing has emerged as a primary form of communication. Although other media to reach your consumer have arrived on the scene, email is […]


Productivity on the Run

By claire |

Today, productivity and multitasking on the run is essential for busy professionals.  When it comes to optimizing time and resources while traveling what you do and with what tools is the key to maximizing every opportunity.   Keep busy on the road by packing all of your essentials and bringing extra material, just in case.   For […]


Back in the Swing of Things: Post-Vacation Motivation

By claire |

The summer is winding down. Your vacation is over.  You feel refreshed and relaxed and…not at all ready to go back to work. You’re not alone.  The post-vacation blues can be a real bummer, so here are five tips to keep you motivated once you get back to the grind. 1. Plan Your Return Just […]


Getting Back in Touch with Former Clients

By claire |

One of the most important aspects of business is growth. A recession, in particular, is a time when you want to grow your business, but without the spending. Stay in touch and network with past clients to help your business achieve growth goals in a time when cutting corners is the way of the world. […]