Social media for social change

By claire |

A recent article in Time magazine, focused on the way Twitter has changed the face of the communication landscape.  Though criticized at first for being superficial and lacking substance, Twitter conversation has taken a more meaningful turn lately. Believe it or not, Twitter has evolved from an outlet for those with increasingly short attention spans […]


President Obama (almost) Six Months Later

By claire |

In terms of New Year’s Resolutions, no one had it worse than President Barack Obama.  With a laundry list of problems left behind by the prior administration and the pressure on in the court of public opinion, then President-Elect Obama had an awful lot of resolutions to keep–most of them made during his campaign. (See […]


The White House Catches On: White House 2.0

By claire |

On May 1, President Obama made the speech that social media specialists have long been awaiting. He enlisted the Powers the Be to “reach beyond the halls of government” in order to connect citizens to the new Administration. Social media quickly became the topic of conversation and the White House’s efforts to get with the […]


Moving Social Media into the White House

By claire |

The Obama-Biden campaign was a clear confirmation that we as citizens hold a tremendous amount of power and, when we unite, that power creates change. Uniting an entire nation was no easy task, but the use of emerging social media in the campaign was the most effective way to connect a nation. By leveraging the […]


Economic Recovery: Are Small Businesses Being Left Behind?

By perksconsulting |

Although it’s no secret that we are currently in the worst economic situation since the Great Depression,  there has been little talk about where small businesses come into play. With a recovery and stimulus package of epic proportions being distributed, where is the small business piece of the pie? On February 17, President Obama signed […]


Behind Every Good Man…

By perksconsulting |

  Everyone has held high expectations for the administration of President Barack Obama and the changes coming in the next four years. We’ve heard about the new appointments he’s made and the roles they will play. We’ve heard about the ways his new administration will affect foreign policy, the economy, and small business. But there’s […]


Remaking America: The Obama-Biden Plan for Small Businesses

By perksconsulting |

Our challenges may be new. The instruments with which we meet them may be new. But those values upon which our success depends — hard work and honesty, courage and fair play, tolerance and curiosity, loyalty and patriotism — these things are old. These things are true. They have been the quiet force of progress […]


Remaking America: Karen Gordon Mills, New SBA Administrator

By perksconsulting |

“In reaffirming the greatness of our nation, we understand that greatness is never a given. It must be earned… it has been the risk-takers, the doers, the makers of things — some celebrated, but more often men and women obscure in their labor — who have carried us up the long, rugged path toward prosperity […]


Remaking America: The Economic Recovery Plan

By perksconsulting |

The success of our economy has always depended not just on the size of our gross domestic product, but on the reach of our prosperity; on our ability to extend opportunity to every willing heart — not out of charity, but because it is the surest route to our common good. -Barack Obama, Inaugural Address, […]