By perksconsulting |
Community has always been a big part of the Perks Consulting approach. Whether we are “baking in” customer insights or listening for feedback, we take a very customer-centric approach to our engagement. That is why we were so excited to have our our CEO Lauren Perkins speak at the CMX Summit in NYC on the business value of community in June. The CMX Summit was a 2 day event centered around community builders, and already has created an amazing following (the hashtag “#cmxsummit” was actually trending at #2, right behind the World Cup, for the 2 days it occurred.)
The roster of speakers represented amazing companies known for their communities such as Meetup.com, Etsy, Creative Mornings, Behance, Organizing for Action, and TEDx. Over 200 digital community managers came to hear talks from these leading experts who shared their best practices, innovations in the field, and inspirational stories of creating community in unexpected and creative places. We are happy to finally be able to share Lauren’s talk, which was just released.
Check it out and let us know what you think in the comments!