Back in the Swing of Things: Post-Vacation Motivation

By claire |

The summer is winding down. Your vacation is over.  You feel refreshed and relaxed and…not at all ready to go back to work. You’re not alone.  The post-vacation blues can be a real bummer, so here are five tips to keep you motivated once you get back to the grind. 1. Plan Your Return Just [...]


Getting Back in Touch with Former Clients

By claire |

One of the most important aspects of business is growth. A recession, in particular, is a time when you want to grow your business, but without the spending. Stay in touch and network with past clients to help your business achieve growth goals in a time when cutting corners is the way of the world. [...]


Keeping Your Team Motivated during Down Time

By claire |

The end of summer is a lazy time for everyone. August in particular is thought of as a time for vacation, which makes it hard to stay motivated in the office. There are, however, some tricks that can help you get through those long days and make them some of the best and most productive [...]


Using Down Time to Test Drive New Ideas

By claire |

While business generally slows down during the month of August, don’t let those last humid summer days slip away as wasted workdays. Here are a few ideas for ways to optimize your down time and set your company up for a productive month. Are you up to date on the latest news in your industry [...]


Perks is in the News!

By Perks |

Perks Consulting President Lauren Perkins was recently quoted (twice!) on CNBC discussing the affects of social media on the current job market and economic climate.  “It (social media)’s relatively inexpensive, with manpower and strategy the only costs,”she said.  Check out the full article!


Crafting a Value Proposition

By claire |

Posted by Sumontro Roy, strategy@perksconsultiing.com A Value Proposition is your position in a particular market segment vis-à-vis your competitor’s position and does not exist in a vacuum. Thus, it is best used along with other tools used for conducting a situation analysis (examples include: PEST, SWOT, Conjoint, 5C). Identifying the Value-Drivers The crux of developing [...]


Your Office Back-to-School List

By claire |

Can toner ruin your business? It can. It has. And it probably will happen to a number of business owners who overlook the importance of planning. Think about it. You forget to assign your employees to purchase ink toner for the printer. The big pitch meeting arrives and you need a last minute print-out. The [...]


Setting Metrics for Q4

By claire |

Whenever you brainstorm business strategy, it’s crucial to set business metrics for your team to measure progress and budget time, resources and funding effectively. But, how do you know which metrics are the right ones for your business? According to business experts, metrics should: Create a single objective that unites your team Streamline progress toward [...]


Q3 Wrap-Up, Q4 Ramp-up

By claire |

As the third quarter draws to a close and the economy is not as stable as predicted, it’s time for some reflection.  Call a meeting with your team to discuss how third quarter, and the year as a whole, has gone for everyone.  Relive roadblocks and successes, brainstorm strategies to finish the year strong.  Here [...]