By perksconsulting |
Posted By: Sumontro Roy, strategy@perksconsulting.com In a recent Wall Street Journal article, Toyota’s incoming President Akio Toyoda said about the company founded by his grandfather: It has gotten too fancy for its own good. Driven by the goal of “…becoming the world’s largest auto maker…” and “high operating-profit objectives”, Toyota presumed that American consumers would [...]
By perksconsulting |
Although it’s no secret that we are currently in the worst economic situation since the Great Depression, there has been little talk about where small businesses come into play. With a recovery and stimulus package of epic proportions being distributed, where is the small business piece of the pie? On February 17, President Obama signed [...]
By claire |
I planned on blogging today about brainstorm execution and how to take the ideas created in a brainstorm and put them into action. But, as I was going about my research I came across something that captured my attention and truly touched my heart: an open letter from Bono regarding his PRODUCT(RED) campaign published in [...]
By perksconsulting |
Posted By: Sumontro Roy, strategy@perksconsulting.com Timberland recently launched their Spring 2009 Collection under the environmentally-friendly title “Earthkeepers Collection”. The TV commercial theme urges that you “be nice to nature” or “it might just get you back!” It really is quite funny. There is a strong and dominant theme about the company using environmentally conscious, recyclable [...]
By Perks |
A study initiated in the mid sixties by the Stanford Graduate School of Business reinforced Goleman’s idea about the importance of Emotional Intelligence for success in business. The findings of the 20- year study was attention-grabbing: What the most successful business graduates, -top in title, position and money- had in common was that all of [...]
By claire |
Last evening on the glittering eighth floor of Sak’s Fifth Avenue, motivational speaker and author Lynette Lewis spoke to a captivated group of women about loving the shoes we’re in. Using her book, Climbing the Ladder in Stilettos, as a springboard, Ms. Lewis outlined motivational and inspirational techniques by tying them into this spring’s hottest [...]
By perksconsulting |
Okay, so unless you’ve lived on Mars for the past decade or so, you couldn’t have escaped this whole beast of “Global Environment Destruction” that is threatening to end our planet and our lives! Recyclable material, waste re-usage, energy conservation, alternative fuels, nuclear energy for everyday use, climate changes, global warming – these are just [...]
By Perks |
The Introduction to CRMs CRM – Customer Relation Management – something every company needs, even if they didn’t know it. The customer is perhaps the most valuable part of any business – without them there would be no business to conduct! So what is the best tool to organize this and optimize this important component [...]
By perksconsulting |
This morning, the Perks team started our day with a little bit of coffee and a lot of inspiration at the 85 Broads Power Breakfast. Held at A.J. Maxwell’s, the breakfast featured networking with the wonderful women of 85 Broads, as well as two very powerful speeches given by influential 85 Broads members Alison Levine [...]
By claire |
Running into problems? Do you feel like you’re hitting the same brick wall over and over again? Try having a brainstorming session. By putting together the creative powers of your entire team, you may end up finding some surprising solutions to the same old problems. How do you motivate your team to get the best [...]